The allure of a good tease
March 23, 2007 – 6:55 pmI finally read the blog teaser for my friend Jason Clarke’s book, Letter from Tomorrow, and it’s damned good. Of course, I’m biased; I urge you to see for yourself.
I’m going to buy the book because I’ve gotten a taste and want more. Jason has shown me just enough to get me salivating, and I’ll soon fork down $13.99 for a copy. (If you must know, I’m saving it as a reward for work yet to be accomplished.)
Viacom’s quest for total control notwithstanding, allowing media consumers to get some of your product for free is good business. Otherwise, why is payola still a problem?